Tulsa Walmart among stores serving up new dinner kit options

08 March, 2018, 01:37 | Author: Regina Lloyd
  • Walmart

Walmart announced Monday that it will roll out its meal kit service to as many as 2,000 stores nationwide this year, following an initial test in some of its stores. The pre-portioned line includes Steak Dijon, Basil Garlic Chicken, Sweet Chili Chicken Stir Fry and Pork Florentine.

The Walmart Neighborhood Market at 4720 E. 21st St.is one of 250 locations across the country to offer the meal kits via online grocery pickup.

Walmart is trying to tap into a business that has gained popularity in recent years as consumers look for convenient options to cook at home.

Expanding the range are Rotisserie Chicken Meals Thai Curry Chicken and Chicken Fried Rice, as well as One Step Meals that incvlude Chicken Alfredo, Cheesy Ravioli Bake, Meatloaf, Spaghetti and Meatballs, Chicken Parmesan, Pulled Beef, Chicken Marsala, Curry Chicken, Pot Roast and Chicken Enchiladas.

Walmart is rolling out new meal kits in a move to provide simple-to-cook, at-home dinner options. "We're here to help", noted Tyler Lehr, SVP and general merchandise manager, Deli Services, Walmart U.S.




Ken Shea, Bloomberg Intelligence's senior food and beverage analyst, said a growing number of US food manufacturers and food retailers are pursuing the at-home food preparation market as well.

Walmart's grocery business faced stepped-up competition when Amazon acquired Whole Foods a year ago for almost $14 billion.

Although several other retailers have tried the meal kit option, a lot of them haven't succeeded in this business venture.

In addition to the Meal Kits being launched in stores, Walmart.com offers an expanded assortment of meal delivery kits and other specialty food items like farm fresh crates and snack boxes. Walmart shares are down 0.4% in premarket trading, but up 26.8% for the past year. "If you disappoint the customer on quality, it takes a long time to get that back".

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