Facebook Messenger Gets Snapchat-Like 'World Effects' AR Stickers

14 December, 2017, 04:16 | Author: Darrell Baldwin
  • Facebook launches holiday and New Year's features for the festive season

Now it's resorted to allowing users to cross-post to Facebook Stories from Instagram or Messenger, but they still don't get many views.

"Since launching in closed beta at F8, we've seen a strong reponse from the 2,000+ creators using AR Studio - building fun, animated frames, masks, and interactive AR experiences", said Ficus Kirkpatrick, engineering director at Facebook. Called World Effects, this feature allows users to drop 3D objects using the rear camera and augmented reality, much like augmented reality features in Snapchat. This could lay the groundwork for Sponsored World Effects, which might let businesses pay to offer branded AR toys inside of Facebook. On the one-year completion of native Camera feature in Messenger; Facebook has announced new AR-based "World Effects" feature, which lets you drop 3D objects into your surrounding. Now they're introducing 3D objects called World Effects so you can "capture and share fun moments with your family and friends". By opening up its toolkit to developers, Facebook is hoping to take advantage of Snap's reticence to work with third parties. For now, Facebook users can play around with effects like hearts, arrow and robot in addition to word bubbles like "love", "bae", "heart" and "miss you".

To add a World Effect, open the Messenger Camera from the inbox and then scroll to choose from the camera effects and pick an effect and then tap to add it to your image. Meanwhile, Apple's ARKit and Google's ARCore give developers an alternative way to build AR into their own apps at the operating system level rather than having to piggyback on Facebook.

Facebook also mentions that while merely a few World Effects are available right now, this list is to grow in the coming months with other filters and whatnot.

These are "early versions" of World Effects, so you can expect some refinement over time.

Here is also a short video by Facebook.


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